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7 Tips to Hire a Property Photographer

December 30, 2022 by Rupesh Kumar

Manchester has one of the biggest real estate markets in the UK. It provides a great opportunity to invest in a thriving rental market or get lucrative benefits from property sales and exchange.

house home real estate property

However, potential buyers and renters get the property’s first impression from pictures online or in your business portfolio. It is a bare fact that properties with exceptional high-quality pictures are sold faster and with considerably higher profits.

Real estate photography has become an essential marketing component for residential and commercial buildings in Manchester, UK. Your property’s pictures can make or break a potentially profitable deal.

Whether you’re a homeowner or run a real estate business, you require stunning pictures to attract more buyers and draw people’s attention to your property.

Real estate businesses often hire professional real estate photographers to build impressive portfolios. If you’re a homeowner and want to sell your property at a price higher than the average market value, you need scroll-stopping pictures of your house. This is something only a professional photographer can do.

Not sure how to find the best photographer? Here are some surefire tips and tricks to hire the best real estate photographer in town:

  • Conduct a Detailed Interview

Before choosing a photographer, take some time to shortlist reputable real estate photographers and put some effort into interviewing each of them, particularly if you have no prior experience working on real estate projects. This will greatly help you choose the best property photographer in Manchester UK, for both photography and video services.

Ask them questions about their rates, years of experience, the type of instruments they use, clients they have worked with in the past, and their previous contracts.

Many photographers bring their personal hard-printed portfolios on their first meeting. You can find out whether they offer aerial drone photography and videography and how cleverly they can highlight the essential interior and exterior details. This will aid in narrowing down your choices and provide greater insight into their services and add-ons like a drone roof inspection, virtual staging, photo editing, and more.

  • Explore Their Online Portfolio

With more businesses going online, real estate photographers almost always have their own social media accounts, websites, and portfolios on professional websites.

You can visit their pages and explore their services, previous work, and companies or individuals they have worked with. Since most real estate photos are copyrighted, you’re more likely to view the original piece.

  • Communicate Your Needs

During sessions with prospective real estate photographers, you must communicate exactly what you’re looking for.

Make a detailed list of your requirements, so you don’t miss out on anything during the meeting. Highlight important details you want the photographer to capture. This will help the photographer understand where to emphasize more and produce the expected results.

Visit each room in the house and look for essential features to mention on your website or listing. If you want to add a house to your listings, cover all the rooms, the home’s façade, garage, backyard, and lawn.

  • Cheaper Photographers = Low-Quality Photography 

Since most inexperienced photographers lack the right skills, they offer services at low rates.

A poor-quality work from a cheaper photographer will not only reduce your chances of selling property faster, but many buyers will just swipe your ad due to a strong yellow cast, poor color balance, and inconsistent photography.

Moreover, such photographers often use wide-angle lenses, which makes the image distorted. At such an angle, the property looks larger than its actual size, and buyers often feel disappointed on their first visit, leaving them disgruntled and unhappy.

Although no one likes to spend extra money on photography, it is a worthy investment. To boost long-term profitability, prioritize quality and value over expenditure.

  • Look for Experienced Photographers

With experience comes knowledge, professionalism, and expertise. When hiring a property photographer, look for firms or individuals with considerable experience in real estate photography with various residential and commercial property clients.

We recommend choosing a photographer specializing in their field instead of a business or event photographer.

Visit their online portfolio to check out the areas they specialize in. Their quality of work will speak much about their exposure and experience in the real estate industry.

  • Estimated Completion Time

Whether you’re a homeowner or run a real estate business, listing your property on time is extremely important.

When hiring a property photographer, ensure they can deliver the content beforehand. Professional property photographers have hands-on experience in producing quality pictures faster, so you should be able to receive the content within a day or two.

To be safe, give the photographer a specific period so you don’t have to keep insisting on material days after the shoot or look for better options if they can’t deliver on a set date.

  • Copyrights and Terms of Use

A real estate broker requires authentic pictures for listings, or they may land themselves in a penalty.

For this reason, you must consider setting up terms of use with the property photographer to determine who owns the pictures and claims copyrights. Find out whether a photographer has any limits on how and when their images may be used before hiring them.

Final Thoughts

Your property’s visuals on the listings have a major influence on its value, demand, and expected profits. It is a major driver in attracting prospective customers.

Having your home professionally photographed not only increases its chances of selling quickly but also increases its profitability. Therefore, hiring a professional property photographer is a worthwhile choice.

Filed Under: Photography

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